Many Years Ago

There was a promise. A vision of technology that would enhance our lives, not consume them.

"There's an app for that."

A marketplace of infinite possibilities.
Personalized. Powerful. Yours.

We imagined visions of a rich marketplace, where developers competed to serve us

But something else happened.

A handful of companies became gatekeepers.

Not to serve you.
To extract from you.

Dark patterns that manipulate you into clicking.

Ads everywhere, disguised as content.

Disruptive notifications designed to hijack your attention.

Your phone became someone else's tool.

But what if software was built differently?

Not one-size-fits-all.
Not designed by algorithms.

Built to help each of us live our lives, our way.

Wabi

Personal software.

Not an app. Not a platform. Not a feed.

A new relationship with technology—one where you are in control.

We're building it now.
And we'd love for you to be part of it.

No spam. No ads. Just updates on our progress.